Show traction people can confirm.

Grow Startup

4 milestones · 12 weeks

Document a real business's starting revenue or user count and attribution method, then grow it over 6 months with results attributable to real channels.

Get Your First 10 Paying Customers

3 milestones · 8 weeks

Sign 10 real customers who pay for your product or service.

Validate a Business Idea

3 milestones · 6 weeks

Run experiments to confirm real demand before building.

Launch on Product Hunt

3 milestones · 6 weeks

Execute a top-20 Product Hunt launch day.

Build an E-Commerce Store

3 milestones · 10 weeks

Launch a Shopify store to $5,000 in first-month revenue.

Close a Consulting Contract

3 milestones · 8 weeks

Land your first $5,000+ consulting engagement.

Launch a Marketplace

3 milestones · 16 weeks

Build a two-sided marketplace with 10 suppliers and 50 buyers.

Make Your First Hire

3 milestones · 10 weeks

Define the role, recruit, and onboard your first employee.

Raise a Pre-Seed Round

3 milestones · 16 weeks

Raise $250k–$1M from angels or a pre-seed fund.

Build a Content-Led Business

3 milestones · 16 weeks

Grow a business where content drives 80%+ of customer acquisition.

Launch a Freelance Agency

3 milestones · 12 weeks

Build a service business with 3+ clients and a repeatable delivery model.

Launch a Micro-SaaS

3 milestones · 8 weeks

Build and ship a focused tool that solves one problem for one audience.